Never Had An Original Idea? You’re Right On Track!
June 20, 2011 Leave a comment
Over the past 19 years, we’ve helped thousands of professionals improve their creativity skills through our Creative Focus® tools and training. In the classroom, participants often bring a skepticism about creativity that manifests itself like this: “I’m not a naturally creative person. Original ideas come from the ‘creative’ types.” This belief stems from an often misguided perception that creativity is about original ideas – the “eureka” moments that we read about in books and websites.
In our observation, this kind of creative solution finding is rare. More frequently, creative solutions are found by people who “borrow” ideas from other places and apply them to the challenge at hand. This is the central concept of a new book called The Idea Hunter: How to Find The Best Ideas and Make Them Happen. Read more…

